hospitality

However, amidst this price hike, data from the Athens and Argosaronic Hoteliers Association reveals a positive trend, with January 2024 closing with an average occupancy rate of 52.8%, up from 51.2% in 2023, indicating a 3.1% increase

Athens is due to welcome several new hotels in the coming years. Among the highlights is the "91 Athens Riviera," a luxury camping resort managed by Domes Resorts

Indicative of this trend is the research by the World Coffee Portal, which predicts that the total Greek market for branded coffee will exceed 2,500 outlets by 2028.

The tourism sector's implementation of the digital work card has been strategically deferred until the year's end, a move aimed at ensuring a seamless conclusion to the ongoing tourism season, thereby preempting any operational disruptions mid-season