Athens tourism

Over the entire period from 2015 to 2024, the average annual increase in hotel value was 6.1%.

2024 was a record year for passenger traffic at Athens International Airport, reinforcing the city's position as a leading global destination.

The fact that the tourism profile of the capital is changing is also evident from other data, such as traveler searches on Google for Athens, which have increased by up to 50% annually for 2025.

The Municipality of Athens is expected to present the results of a tourism carrying capacity study later this month.