According to the responses of 1,000 people who took part in the survey, 7% reported feeling anxious about the risk of being deceived during Black Friday.
Black Friday, traditionally the fourth Friday in November following the U.S. Thanksgiving holiday (November 28), will fall on Friday, November 29, 2024.
In recent years, the Black Friday craze has crossed Greek borders, with many consumers choosing to purchase their Christmas gifts well in advance, taking advantage of the discounts.
The holiday sale season kicks off in Greece today with Black Friday sales, followed by an exceptional operation of stores on Sunday and Cyber Monday
As shops and consumers gear up for the holiday shopping season, the market launches Black Friday and Cyber Monday deals while consumers are urged to be cautious of fraud