Coffee Becomes a Luxury in Greece due to Prices Hikes

The price of Freddo espresso is estimated to reach 4.10 euros or 4.70 euros.

Coffee is turning into a luxury for Greek consumers due to price hikes in the domestic market impacted by the rising coffee prices in the international market, reaching an all time high in the last 50 years.

According to the latest data from supermarket shelves consumers are faced with price increases that range from 15% to 30%. It is noted that new orders replacing the stock in stores which is running out, are coming with a price increase of up to 8% compared to the previous ones.

This increase is expected to affect the foodservice sector as well, with the Greek Coffee Association calling for the abolition of the Special Consumption Tax on coffee.

The President of the Greek Coffee Association, speaking to MEGA TV, stated that there has been a 100% price increase in Arabica coffee from the beginning of the year to this day. He further noted that these price increases have been absorbed by companies in Greece until now, however, he explained that with such a high price increase on an international level, inevitably in a very short time, there will be price hikes domestically as well.

“If we didn’t have the Special Consumption Tax on coffee, we would be talking about much milder price hikes. The special tax is a hindrance. We urgently ask for its abolition or at least a reduction. It is an unbearable burden,” he emphasized.

Indicative of these price changes both for coffee sold in supermarkets and served in cafes are the following examples:

On the shelf:
Espresso capsules (10 pieces) will be sold for 5.90 euros or 6.60 euros from 5.10 euros which is the price today. This corresponds to a 15% to 30% increase.

In cafes:
Espresso will be served for 3.45 or 3.90 euros from 3.00 euros, which is a 15% to 30% increase. The price of Freddo espresso is estimated to reach 4.10 euros or 4.70 euros from 3.60 euros, while Freddo cappuccino will be served for 4.80 euros to 5.50 euros.

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